How to maximise your earnings with Google Adsense

It's always the dream of every new bloggers to start earning a descent income with their blogs using Google Adsense.  Getting Adsense approval nowadays has become a big challenge as Google disapproves more than 80% of the applications submitted to them. Google just requires a proof that you are a serious blogger. You can view my previous article on HOW TO GET GOOGLE ADSENSE APPROVAL.

If you already have your Google Adsense account fully approved, then this article is for you.

There are many people who started blogging with the goal of making a passive income from Google Adsense. Well not all are living according to their expectations with Adsense. Some have published over 300 blog posts but yet they are not in a position to drive some traffic to their blogs.  Remember even if you have Google Adsense up and running and your blog does not have descent traffic, you will not earn an impressive income. Blogging can be an easy way of making money online but you can earn little revenue worth to pay for your internet expenses only. It requires dedication and hard work for you to earn more than your other job you could be doing.

Some people work on their blogs as a full time job and some manage to get a good payslip from Google Adsense and are in a position to manage any kind of lifestyle they wish. If others are hitting it hard why not you?  Here is what you can do to increase your income from Google Adsense.

1)    Publish more content.

Blogging is all about publishing content and publishing it online for readers to view. You should be dedicated to writing more and more articles and keep your blog ever updated with new content. This will make readers to return to your blog and read more. You really need this traffic.

Many people write few articles and expect to earn some good money from articles bellow 100. The secret behind blogging is traffic and you cannot receive descent traffic with little content not unless you have a unique niche that many people do not know about. REMEMBER the more your blog contains a lot of content, it is ranked high by search engines and also the more traffic it receives. So you as a blogger you should consider working more on content.

2)    Write content that you are familiar with

I have seen quite a number of bloggers who start blogging without fully deciding the type of niche to invest in on their blogs and end up lacking content to write on after they have published at least 40 blog posts. If you are not sure of a certain niche do not write about it. Even if you have some ideas on how to start, you will still run out of content and later start sounding irrelevant.

This makes your blog readers to loose confidence with the content on your blog and will not be willing to read more from it hence you will start loosing your blog traffic.

3)    Use more than one platform

After getting Google Adsense approval with the first blog, many bloggers do not think outside the box and try to think which other way they can make use of Google Adsense. There are many other platforms you can make use of Google Adsense ads rather than the free blogger and wordpress platforms.

You can consider making your own videos and using YouTube monetization to serve Google Adsense ads on them. You never know what could work well for you since your YouTube account can also fetch you more money than your blog posts. You should not put your eggs on one basket.

4)    Use both desktop and mobile ads

Many bloggers do not consider the types of ads to place on their blogs. They just put ads just for the sake of doing it since it is a requirement for them to be there for them to make money. Well you should be aware all ad formats and types have different revenue rates per click. A blogger should consider experimenting the ad format that is fetching higher revenue.

When blogging you should consider that 85% of internet users use mobile phones other than computers. While placing Adsense ads you should use both desktop and mobile ads. Many bloggers use desktop ads only and their blog traffic runs down the drain since they make little income. When you use desktop ads only, there is no income when a reader uses a mobile phone to log in your blog and vice versa.

5)    Do not limit your content in one country.

When you limit your blog posts to a specific country, you will be limiting your traffic to citizens of that particular country. When publishing content you should remember that the blog is visible globally. You should work on making your blog be public as possible in order to bring the attention of international readers. Remember traffic from other countries increases the revenue rates depending on the country.

I hope this article was helpful to you. Kindly feel free to share more on your experience with Google Adsense.